Vita Coco, make products that start with real, honest ingredients. Ingredients that do more for your body and more for the world. Ingredients that make you feel good. Because when you feel good inside, anything is possible.
Who owns Vita Coco?
At Vita Coco, Mike Kirban is the Co-Founder and Executive Chairman of The Vita Coco Company, a better-for-you beverage company. In 2005, during a casual outing to a New York City bar, childhood friends Mike Kirban and Ira Liran met two young women from Brazil.
When asked what they missed most about their country, the ladies said, agua de coco” which they called the most nutritious and delicious drink in the world. Two months later, Mike and Ira came up with a plan to spread the love for coconut water to the US. Vita Coco was born.
Under Kirban’s leadership, Vita Coco established the Vita Coco Project in 2014, the brand’s social impact initiative with a “Give, Grow, Guide” philosophy that supports the economic development of the communities where their products are sourced. The Vita Coco Project empowers coconut farming communities by helping them to innovate farming practices, improve education resources, and scale small businesses to positively impact the lives of more than one million people.
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